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Release Note 0.6: New channel added – Zalo Messenger

🌿 It’s been a long time since our last update, so today, we are super excited to announce the new Zalo integration. You can now talk to your customers via the most dominant messaging app in the Vietnam market.

📊 According to a Ministry of Information and Communications report, Zalo’s monthly regular users in Vietnam reached 74.7 million in February 2022, compared to 67.8M of Meta’s Messenger (67.8 million).

✨ With widespread usage and popularity, Zalo is the only local platform to rub shoulders with international giants. This feature will bring you significant benefits you can seamlessly answer along any other communication channel you’re already handling through the app.

🤔 Why should business adopt Zalo

  • Stay in touch with previous customers connected through Zalo OA, even if they have left the website
  • Ensure a consistent presence and a seamless customer journey.
  • Quick and easy installation, and no need for special software or equipment.
  • Monitor and allocate human resources appropriately to support different channels, including Zalo.
  • Increase customer satisfaction and conversion rates due to responsive and proactive support service.
  • Collect customer data on Zalo channel and build 360 customer views.
Zalo widget on website

🤝 How Chative works with Zalo

  • Integrate Zalo widget directly into the website.
  • Easily manage interactions and chat with customers on Zalo OA and other communication channels at the same messaging interface.
  • Synchronize and manage customer data into a “mini” CRM.
  • Increased attachment file size (more than what Zalo offers).
  • Automatically assign the right agents to handle right conversations with customers.
  • Manage conversations and categorize customer data based on business’ needs.
Zalo OA channel in Chative inbox

✌️Stay tuned as the Instagram release is coming up tentatively next week!


Kate Tran

Kate Tran is a story-teller and a marketer at Chative. Her passion is to bring knowledge of chatbot trends to everyone. Despite of her busy schedule, she always makes time to read novels at the weekend.